Legal highs: The drinks companies taking on cannabis

Valiente

Last month, drinks producer Valiente teamed up with Californian cannabis-focused agriculture company Terra Tech to produce a non-alcoholic sparkling wine infused with cannabis called ‘IVXX’.

Terra Tech said the fizz boasts “a flavour profile similar to Champagne and will be marketed in luxurious packaging suitable for bottle service at a nightclub.”

According to Forbes, in addition to the cannabis-laced sparkling wine, the two companies are developing a whole host of cannabis-infused drinks under the ‘IVXX’ brand, including a non-alcoholic cider and cherry-lime sparkling water.

Keen to make the most of the growing trend for cannabis drinks, Terra Tech’s CEO, Derek Peterson, plans to build a large-scale production and bottling facility in Santa Ana, California.

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