Blue Moon creator launches new brewery to produce THC-laced cannabis beer

4th April, 2018 by Edith Hancock

Blue Moon creator Keith Villa has launched a new business dedicated to producing cannabis-infused craft beer.

Villa, who announced his retirement from US drinks giant Molson Coors in January after working at the firm for 32 years, has now launched Ceria, a company “dedicated to the creation of custom and cannabis-infused
non-alcoholic craft beer.”

Ceria, which was co-founded by Keith and his wife Jodie, will brew non-alcoholic beers infused with THC, the psychoactive chemical compound present in cannabis, in a variety of strengths with a view to rolling the drinks out in legalised cannabis states by the end of the year.

“I’m ready to introduce another high-impact brand to the industry again, this time with a new line of custom cannabis-infused craft beers,” Villa said.

“Today, the opportunity and the….

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2 Responses to “Blue Moon creator launches new brewery to produce THC-laced cannabis beer”

  1. Brian Essenter says:

    It is not LACED with anything! It is INFUSED with Cannabis! Don’t spread stigmas you don’t understand.

  2. D thompson says:

    Hi this available in the Uk
    ie exported

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