Top drinks marketing campaigns and news: December

Bacardi x Michael B. Jordan

Last month, rum maker and drinks giant Bacardi released a series of short films co-directed by actor Michael B. Jordan, promoting its premium range.

The film, Angels Share, is the first digital advert created for Bacardi’s premium rum range, which launched last year.

“This is an exciting time for rum, and as a rum guy, I knew I had to be a part of this project,” Jordan said. “I think rum is timeless. It’s always been there and it’s always been consistent.”

Click here to watch the video.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

International Marketing

iDealwine.com
Paris, France

Sales & Marketing Executive

Vintage Roots Ltd
Heckfield, Hook, Hants

Trade Marketing Manager

Boisset La Famille des Grands Vins
London, UK

Accountant

Lanka Premium Beverages
Colombo, Sri Lanka

Marketing Executive

IWSC & Club Oenologique
London, UK

Sales Manager

Alliance Wine
Glasgow, UK

Sales Account Manager

Spiritrade
London, UK

Sales and Business Development Manager (Spirits)

Protege International Group Cyprus Ltd
London, UK

Business Developer Europe

Vivino
Copenhagen, Denmark or Haarlem, Netherlands

Wine Sales Administration & Customer Service Assistant

Waddesdon Wine
Waddesdon, Aylesbury, UK

Sangiovese Reset

London,United Kingdom
3rd Mar 2020

Washington State Wine

London,United Kingdom
10th Mar 2020

Prowein 2020

Düsseldorf,Germany
15th Mar 2020
Click to view more