Top drinks marketing campaigns and news: December

Seedlip x Virgin Atlantic

Seedlip founder, Ben Branson

Non-alcoholic ‘spirit’ brand Seedlip announced an exclusive partnership with Virgin Atlantic last month that will see its drinks served on board Sir Richard Branson’s airline.

The partnership will see Seedlip served on board all Virgin Atlantic flights in its Upper Class, Premium and Economy cabins, while Seedlip cocktails will also be on pour at Virgin Atlantic’s Clubhouse lounges.

The deal makes Virgin Atlantic the first airline to serve Seedlip at 35,000 feet. A special menu of No & Low alcohol cocktails has been created for Upper Class flights and the lounges as part of Seedlip’s ‘N o l o’ concept.

“I’m so proud to be partnering with the Virgin Atlantic team to offer grown up alcohol free serves to passengers who are looking for proper adult options when they’re travelling,” said Seedlip’s founder, Ben Branson.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

We encourage debate in the comments section and always welcome feedback, but if you spot something you don't think is right, we ask that you leave an accurate email address so we can get back to you if we need to.

Subscribe to our newsletters

Rioja Masters 2019

Deadline : 1st August 2019

Champagne Masters 2019

Deadline : 12th August 2019

Click to view more

The Global Organic Masters 2019

View Results

Cabernet Sauvignon Masters 2019

View Results

Click to view more