Bruce Jack launches £65 Pinotage

26th September, 2012 by Lucy Shaw

South African winemaker Bruce Jack of Flagstone in Somerset West has launched a £65 single vineyard Pinotage onto the market.

Called Time Manner Place, just 1,500 bottles of the inaugural 2010 vintage will go on sale.

“My aim is to make the best wine in the world from Pinotage” Jack told the drinks business at Cape Wine 2012 in Cape Town this week.

“This won’t be a wine we produce every year, only in years we deem good enough,” Jack added.

The Pinotage grapes that go into the wine are grown in a south east facing, high altitude single vineyard in the little-known Breedekloof region in Worcester, north of Paarl.

“I looked at a load of maps and drove around the best looking slopes in the region. Striking upon one I particularly liked, I drove up to the farmer’s gate and knocked on his door. Luckily, he let me in,” Jack recalled to db.

“The grape grower, Anton Roos, is six foot tall and six foot wide and hunts buffalo with a bow and arrow,” Jack added.

He describes the smell of the wine as “ethereal”, and the palate as being intense, concentrated and black fruited with notes of mulberry and a wild strawberry twist in the finish.

Jack is adamant to stress that he’s not making the wine in order to convince sceptics about the merits of the much-maligned Pinotage, but rather because of his pride for and belief in the grape.

“Lots of people blame bad Pinotage wines on the grape, which is ridiculous,” he argued. “You could quite easily taste 10 Burgundies and only one would be decent but no one ever blames Pinot Noir.

“I’ve made a great Pinotage because I’ve chosen a good site and worked hard on it, giving it the care and attention it demands, just like its mother grape, Pinot Noir, which is equally demanding,” he said.

Jack works with low yields, discarding up to 50% of the crop if needed.

“I’m not trying to change consumer perceptions about Pinotage, neither am I trying to make a point. I simply believe that we can make the best wine in the world out of Pinotage,” he added.

Flagstone Time Manner Place Pinotage Reserve 2010 will go on sale in the UK next month through Direct Wines.

One Response to “Bruce Jack launches £65 Pinotage”

  1. BRAVO, Bruce, Flagstone, and Anton for eight consecutive years of mutual efforts that have paid off!

    Dave Jefferson, MD, Silkbush Mountain Vineyards

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Job vacancies

Senior Customer Marketing Manager

Conviviality Group
London or Bristol, UK

Customer Marketing Manager- 12 month FTC

Conviviality Direct
London, UK

PR Account Executive

Clementine Communications Ltd
Fulham, UK

Marketing Manager

Berkmann Wine Cellars
London, N7, UK

Brand Manager

Berkmann Wine Cellars
London, N7, UK

Sales Account Manager

Jascots Wine Merchants
London, UK

Marylebone Sales Manager

Philglas & Swiggot
Marylebone, London, UK

Area Sales Manager

Bon Coeur Fine Wines
North England, UK

Procurement Assistant – Wine

Adnams PLC
Southwold, UK

Account Manager Central London

Speciality Drinks Ltd
London, UK

Brand Ambassador

Speciality Drinks Ltd
London, UK

National Business Development Manager

Speciality Drinks Ltd
London, UK

Marketing Assistant

Hatch Mansfield
Ascot, Berkshire, UK

Marketing Manager

Bancroft Wines
London, UK

The Global Sparkling Masters 2017

Deadline : 25th August 2017

The Global Malbec Masters 2017

Deadline : 25th August 2017

The Global Sauvignon Blanc Masters 2017

Deadline : 1st September 2017

Global Chardonnay Masters 2017

Deadline : 8th September 2017

Click to view more

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

The Global Organic Masters 2017

The drinks business is thrilled to announce the launch of The Global Organic Masters

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Click to view more