Top 10 on-trade drinks trends for 2020

3. Craft coffee fusions

The UK’s appetite for coffee is unrelenting. Bibendum estimates that the caffeinated drink will cement itself in the craft movement and continue to influence the beer, spirits and RTD categories.

The distributor reports that cold brew, guarana seeds and unroasted coffee beans have been used in 67% of its trendsetting bars. It predicts that in 2020, consumers will see more alcoholic coffee-flavoured RTDs, in light of the category becoming popular in the US this year.

4. Austrian wine

Austrian wine features on nine in 10 of Bibendum’s “trendsetting wine lists”. The supplier believes that consumers are set to explore grapes beyond the likes of Grüner Veltliner and Riesling, experimenting with some of its red wines made from Blaufränkisch, Zweigelt and Saint Laurent. It also predicts that the Austrian sparkling category will gain in popularity.

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