World’s most powerful Champagne and sparkling wine brands

5. Martini Sparkling Wine


Jumping two spots from seventh to fifth place this year is Martini Sparkling wine, despite its brand score slipping 6%. The brand is one of just two non-Champagne brands to make it into the top 10 proving its strength within a category dominated by the big Champagne houses of France.

Overall rank: 88

Owner: Bacardi Martini

Origin: Italy

Total score: 2.6%

Change: 0%

Brand score: 52.1%

Change: -6%

One Response to “World’s most powerful Champagne and sparkling wine brands”

  1. Interesting article, as ever. Thank you
    I can obviously understand how you can up for scores for the Hard measures, however surely the reliability of the Soft measures depend to a great extent on the size and nature of the panel. Can you tell us more about the composition and size of the panel please?

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