Top 10 most powerful whisky brands

4. Ballantine’s


Standing firm in fourth place, and number 10 in the world, is Scotch whisky brand Ballantines which saw its total score slip by 1% this year. The Pernod Ricard-owned brand shifted more than 6 million cases in 2013 translating into a total growth of 3%, most of which has been achieved through its entry-level ‘Finest’ blend which makes up 89% of its worldwide sales.

Overall rank: 10

Owner: Pernod Ricard

Origin: Scotland

Total score: 21.7%

Change: -1%

Brand score: 62%

Change: 0%

2 Responses to “Top 10 most powerful whisky brands”

  1. I like Jameson,, it’s a dam go whisky..

    • jeff dalrymple says:

      This is not a list of strong whiskeys, but the most popular.
      The “power” is the ability to make money..
      A bit misleading and not what I was looking for.
      A way to get more clicks?

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