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Sunday 20 April 2014


AB InBev reports 34% profit surge

The world’s largest brewer has reported a fourth quarter rise in normalised profits of 34% on 2012, with the World Cup promising to boost sales in Brazil.

Wednesday, February 26th, 2014 No Comments »

Budweiser unveils World Cup campaign

Budweiser has announced details of its “Rise As One” global marketing campaign ahead of its sponsorship of the 2014 Fifa World Cup in Brazil.

Tuesday, February 25th, 2014 No Comments »

Why cute puppies don’t help

Budweiser are hoping the cuteness of a puppy can arrest a steady decline in sales.

Monday, February 17th, 2014 No Comments »

Schooled on Beer

How Big Beer gave the crafties free lessons on successful marketing

Friday, February 14th, 2014 No Comments »

Craft vs. craft: A Sam Adams “throwdown”

Over the past year or so, there’s been a fair amount of public speculation that the craft-beer category might be peaking.

Monday, February 10th, 2014 4 Comments »

Colorado brewery tries to convert Manning

A brewery in Colorado has been trying to introduce NFL star Peyton Manning to craft beer after he expressed a preference for Bud Light.

Monday, January 20th, 2014 No Comments »

Broncos’ Manning looks for beer after big win

Veteran quarterback Peyton Manning was more concerned about getting hold of a cold beer than considering his playing career after a crucial win on Sunday night.

Monday, January 13th, 2014 No Comments »

Budweiser offers ‘dream job’ chance

Budweiser has launched a competition which offers the winner the opportunity to pursue their dream job for a year.

Tuesday, July 9th, 2013 No Comments »

The top 10 biggest beer brands

In the latest instalment of the largest global drinks brands, we reveal the top 10 biggest beer brands in the world.

Tuesday, June 25th, 2013 3 Comments »

Top 10 stories on this week

From celebrity wine to Star Trek and troublesome beer commercials, we reveal the most popular stories on the drinks business website over the last week.

Friday, June 7th, 2013 No Comments »

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