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Saturday 13 February 2016


Manning beer comment worth $13m

The value of Peyton Manning’s reference to Budweiser after the Super Bowl was estimated to be worth US$13.9m.

Thursday, February 11th, 2016 No Comments »

Heineken is insulting its drinkers with latest ad

Heineken is insulting its drinkers, using whiny women to sell less beer – maybe a lot less.

Thursday, February 4th, 2016 1 Comment »

AB InBev to list on South African stock exchange

Anheuser-Busch InBev has announced plans to list on the Johannesburg Stock Exchange in January following its £71 billion takeover of SABMiller.

Monday, December 14th, 2015 No Comments »

Analysts see ‘no issue’ with AB InBev takeover

Market experts “do not envisage anti-trust issues” arising in the US over AB InBev’s proposed takeover of rival brewer SABMiller.

Thursday, December 10th, 2015 No Comments »

Bud Weisser arrested for Budweiser break-in

In a case of extreme irony, a man named Bud Weisser has been arrested for trespassing on the Budweiser brewery in St Louis, Missouri.

Tuesday, December 8th, 2015 No Comments »

Budweiser launches Christmas jumper

Budweiser beer has launched a Christmas jumper promotion with UK retailer Tesco in support of an online campaign over the festive period.

Tuesday, December 1st, 2015 No Comments »

AB Inbev and SABMiller seal the deal

The two biggest brewers in the world will merge as the terms of SABMiller’s £71 billion buyout by AB Inbev have been agreed, with the new beer giant to be named Newco.

Wednesday, November 11th, 2015 1 Comment »

A checklist for the new Bud Light, Coors Light and Heineken ads

Three of the country’s biggest beers will soon unveil new ads created by agencies with no history on the brand. That’s a lot of inexperience!

Thursday, October 29th, 2015 No Comments »

AB Inbev delays offer to buy SABMiller

AB Inbev and SABMiller have extended a deadline which was due to expire on 28 October for them to reach a formal deal.

Wednesday, October 28th, 2015 No Comments »

AB Inbev ups bid to £70bn for SABMiller

AB Inbev has raised its offer to buy rival brewer SABMiller to £43.50 per share, taking the offer to £70 billion.

Monday, October 12th, 2015 No Comments »

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