Close Menu
News

Absolut Elyx and NoMad show you how to drink like a Royal

Pernod Ricard has launched the a collaboration between its Absolut Elyx vodka brand and The NoMad Hotel’s to celebrate the Platinum Jubilee.

The launch, named The Crown Copper Cup, has been designed in collaboration between Absolut Elyx and NoMad London and is said to embody “both Absolut Elyx and NoMad playful spirit and love for London”.

As part of the launch, the teams behind the collaboration are also showcasung the Copper Crown glassware, which retails at £190, is a limited edition cocktail cup that is based on a crown worn by Queen Elizabeth II and is reportedly, “the most majestic way to sip cocktails” as well as being “the perfect gift to treat a loved one like royalty”.

The Crown Copper Cup is available to buy online from the Absolut Elyx boutique and also can be experienced when ordering the Crown Cup cocktail at The NoMad’s Common Decency, served with Absolut Elyx, enriched cranberry, lime and passion fruit.

It looks like you're in Asia, would you like to be redirected to the Drinks Business Asia edition?

Yes, take me to the Asia edition No