Natty Light releases 8% ABV ice pops
Anheuser-Busch-owned Natural Light is releasing two enticing 8% ABV boozy ice pops in summer inspired flavours Strawberry Lemonade and Pineapple Lemonade.
Yes, the halcyon days of summer are upon us once more. Already, we’re dreaming of long nights and warm days, of beers by the fire and refreshing white wine sipped with a light supper.
Though if you’re looking for something a little different to fuel your summer day escapades this year, then Natty Light is coming through with the goods.
The Anheuser-Busch-owned brand has announced the launch of two refreshing-sounding 8% ABV ice pops in Strawberry Lemonade and Pineapple Lemonade flavours, perfect for a cool-down with a boozy kick after a sun-dappled frolic.
The frozen pops are set to hit stores this month, the brand says, with availability ranging across the United States.
Vice president of U.S. value brands at Anheuser-Busch, Daniel Blake, dubbed the pops as “one of the most unique Natty innovations to date.”
“We’ve seen that our consumer’s drinking preferences are evolving, and they are looking for more variety and fun flavors to fit their different drinking occasions. With this in mind and as we approach summer, Naturdays Frozen Icicles will be the perfect, refreshing treat for those warm weather activities, and will also help introduce new drinkers to the broader Natural Light flavor portfolio,” he added, per Food & Wine.
Will you be cooling off with a Natty Light ice pop this summer? Let us know in the comments.
Earlier this month, we reported the news that White Claw would be releasing higher ABV versions of some of its most popular flavours. You can read more on that story here.