11 hard seltzers you can buy in the UK

16th July, 2020 by Edith Hancock

White Claw

Flavours: Black Cherry, Mango, Natural Lime (available in the UK)

ABV: 4.5%

Calories per can: 95

Can size: 330ml

Price: £2.50

The drink that launched a thousand imitations, White Claw, founded by Okanagan winery owner Mark Anthony von Mandl, is made with sparkling water, triple distilled spirit and natural fruit flavouring.

Mark Anthony Brands International, White Claw’s parent company, will distribute the seltzer in the UK.

Davin Nugent, CEO of Mark Anthony Brands International, said: “we are delighted to launch White Claw Hard Seltzer in the UK, the brand’s first market outside of North America.

“Making the decision to come here was an easy one, as consumers familiar with the brand in America have made sure to have their voices heard on our social media channels; demanding we bring White Claw to these shores.

“UK retailers have also been hugely supportive of our plans as we seek to lead the development of an entirely new category in alcohol beverage, just as we have done in the US.”

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Taylor Harrison says:

July 16, 2020 at 2:12 pm

A big deciding factor on these cans for me are the size. 25 cl seems too small since this is competing with the like of beer. Mikes hard seltzer in the 33 cl makes it an auto winner for me. Is it possible to add the sizes of these cans to the article?

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- Edith Hancock says:
  
  July 16, 2020 at 3:10 pm
  
  Hi Taylor, that’s a very good point. Canned wines & RTDs tend to come in similar 25cl formats, but you’re right that hard seltzers are targeting would-be lager drinkers. I’ve added the sizes now.
  
  Best,
  Edith
  
  Reply
Frankie S says:

September 7, 2020 at 2:30 pm

Thanks for the summary and adding can sizes! I’ve tried a few of them now (also a new one that launched called Fountain hard seltzer which is not on your list. It’s from New Yow and apparently their cans are a bit bigger than ours). Anyway, it’s amazing how different they all are – some have wines added, some vodka or gin and some made in the same way as beer. Definitely an interesting space as i quite like having an alternative to beer!

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Courtney Crook says:

November 3, 2020 at 4:26 pm

I second Fountain hard seltzers – beer size cans and tasty!

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