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Walkers launches alternative Easter Egg that contains a bottle of Malbec

UK crisps brand Walkers has launched an alternative savoury ‘Easter Egg’ for under £20 that includes a bottle of organic Malbec and a giant bag of crisps, which is says constitutes the ultimate night in.

Available on Amazon, the new Sensations Easter ‘Egg’ gift box is intended to be shared between 2-4 people, and includes a 750ml bottle of organic Adobe Reserva Malbec from one of the world’s most important producers of organic and biodynamic wines, Chilean producer Emiliana, a 150g bag of Sensations Thai Sweet Chilli Crisps, two stemless wine glasses and a bamboo sharing bowl – for £19.99. A £5 Amazon Prime Video promo voucher will added to the buyers account once the box is shipped.  

Indulge differently this Easter with Sensations’ answer to the classic Easter Egg – the ultimate Easter ‘Egg’ alternative for those with a savoury tooth,” the company says on Amazon. 

Walkers Sensations brand manager Ali Kirk said the launch came off the growth of alternative options for Easter.

“We know there’s a growing trend for savoury over sweet at Easter because 37% of the public think savoury snacks are available in more exciting flavours and one in five say they think chocolate Easter eggs are for kids,” she said. “The ultimate night in involves a carefully balanced combination of ingredients. We’ve worked hard to identify the perfect mix and have brought it to life with this limited-edition alternative Easter egg.”

The Malbec is available on line retailing for £8.75.

 

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