Whitley Neill trials drinkable gin mist in London

Gin producer Whitley Neill is trialling a drinkable gin mist across several locations in London this weekend, using mechanical orbs designed by experiential events company Lick Me I’m Delicious that vaporise gin.

Image: Lick Me I’m Delicious

Whitley Neill, which is owned by Halewood Wines and Spirits, is installing the gin orbs filled with different variants of its gin in three London bars to celebration World Gin Day this Saturday (9 June).

The vaporised gins will include Whitley Neill London Dry Gin (with South African inspired botanicals including Baobab and Cape Gooseberry), Whitley Neill Raspberry and Whitley Neill Rhubarb and Ginger which can be found at The Grafton, the London Cocktail Club and Jerusalem Bar and Kitchen respectively.

The mechanical orbs use ultrasonic vaporisation to create a steam of mist that can be sucked up through a straw.

Claiming to contain zero calories, the distiller will roll out more of the orbs throughout the UK if they prove a hit over the weekend.

Adam Georgiou, brand manager at Whitley Neill, said: “Whitley Neill Gin leads the way when it comes to ‘ginnovation’ and the orbs create a way for people to try the different flavours in its purest form – with an intense cloud of floating inhalable mist.”

In 2015, Bompass & Parr also experimented with alcohol mists, creating “the world’s first breathable cocktail bar” in London’s Borough Market.

Called “Alcoholic Architecture”, the pop-up bar converted spirits and mixers into clouds of mist with the help of humidifiers.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Sales Administrator

Les Caves de Pyrène
Guildford, UK

General Manager

3Cs Cider

Brand Manager

Hallgarten Druitt
Luton, UK

Brand Manager

Kilchoman Distillery Co Ltd
Edinburgh, UK

Wine Bar Supervisor

London, UK

Partner Manager - On-trade - North West

Maverick Drinks
Manchester, UK

Partner Manager - On-trade - Scotland and NE

Maverick Drinks
Edinburgh, UK

Head of Marketing

Berkmann Wine Cellars
London, UK

Business Development Manager

Harviestoun Brewery Limited
Scotland - Central Belt

Cask Buyer

Atom Brands
Tonbridge, UK

Pays d'Oc Tasting

London,United Kingdom
28th Jun 2018

CHILE: From The Very Top To The Downright Hot

Manchester,United Kingdom
2nd Jul 2018

CHILE: From The Very Top To The Downright Hot

Edinburgh,United Kingdom
3rd Jul 2018
Click to view more

Champagne Masters 2018

Deadline : 22nd June 2018

The Global Malbec Masters 2018

Deadline : 1st July 2018

Click to view more

The Global Malbec Masters 2017

the drinks business is proud to announce the inaugural Global Malbec Masters 2017

The Global Sparkling Masters 2017

the drinks business is thrilled to announce the launch of The Global Sparkling Masters.

Click to view more