Seven forgotten drinks ads starring Hollywood A-listers

(1980) Orson Welles – Paul Masson Wines

Orson Welles famously fronted a series of adverts for Paul Masson Wines in the states throughout the 1970s, which were best known for their slogan “we will sell no wine before its time”. The adverts ran until 1981, when Welles was sacked from the role and replaced by English actor Sir John Gielgud, who together with Ralph Richardson and Laurence Olivier, dominated the British stage for much of the 20th century. It was speculated that Welles was fired after making disparaging remarks about his employer on a chat show, while it was also well reported that Welles’ weight was becoming an issue for the brand.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Show Coordinator

Speciality Drinks
London, UK

Key Account Executive

Berkmann Wine Cellars
London, UK

Sales and Marketing Director

New Generation Wines
London, UK

Brand and Marketing Manager

New Generation Wines
London, UK

Sales Director

Manchester Gin
Manchester, UK

Sales Account Manager x 2

Berkmann Wine Cellars
London, UK

Business Development Manager / Account Manager

Harviestoun Brewery
Glasgow, UK, Scotland West

Staff Writer

The Drinks Business
London, UK

Customer Services Administrator

Speciality Drinks
London, UK

Wines from Spain Annual Tasting 2019

London,United Kingdom
7th Mar 2019

RAW WINE London

London,United Kingdom
10th Mar 2019
Click to view more

The Global Riesling Masters 2018

View Results

Rioja Masters 2018

View Results

Click to view more