Noble Rot founders launch wine import company

Dan Keeling and Mark Andrew, the co-founders of Noble Rot magazine and restaurant, have launched a wine import company aimed at supplying the UK on-trade.

Dan Keeling (left) and Mark Andrew have branched out into wine imports

Called Keeling Andrew & Co, the company will supply “the UK’s most exciting bars, restaurants and independent wine merchants” with small production wines.

Due to launch next month, the boys will work with winemakers like Jean-Marc Roulot in Burgundy, Ulysse Collin in Champagne and Eleni & Edouard Vocoret in Chablis.

Andrew (centre) and Keeling with Jean-Marc Roulot in Burgundy

It will also specialise in mature stocks of fine wines sourced from private cellars across Europe, as well as consulting for restaurateurs wanting to improve their wine lists.

“Importing wines has been a long time dream of ours, so to launch Keeling Andrew & Co with extraordinary winemakers is incredibly exciting.

“We only want to work with producers whose wines that we have a passion for drinking, as well as searching out rare mature stocks of wines from the world’s leading estates,” Keeling said.

Andrew, who became a Master of Wine this year, added: “We feel privileged to know so many talented winemakers that it seemed like the logical next step for us to help get their wines onto the UK’s most exciting wine lists.

“It’s a golden time for the British food scene, and we will connect the best vignerons and restaurants.”

Noble Rot restaurant opened on Lambs Conduit Street in Fitzrovia in 2015 and came in 6th place in the drinks business’ wine list ratings guide Wine List Confidential with a score of 93.2 and a 95-point score for originality.

This week Dan Keeling was named Food & Wine Writer Of The Year at the Louis Roederer International Wine Writers’ Awards.

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