Top 10 Bordeaux export markets in 2016

9. Canada

Position by volume: 9th
Position by value: 9th
Exports by volume: 59,000hl (-6%)
Exports by value: €50m (-9%)

A slight volume upturn in 2015 was followed by a 6% decline in 2016, with white wines taking the brunt of that fall, volumes down 18% to 5,000hl.

Bordeaux represents 21% of all French AOC wines exported to Canada and 25% of the value.

Even if volumes and value are not big compared to other markets, Canada is weighted more towards higher-end exports.

Some 58% of Bordeaux wines exported last year were in the €4.5-€9 per litre ex-cellar bracket and 21% cost more than €9/l.

Two-thirds of Bordeaux wines shipped to Canada are consumed in Quebec.

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