Seven reasons why rappers shouldn’t pimp drinks brands

Claiming responsibility for creating it

This is about as believable as a boy-band writing their own songs. Take for instance Ludacris, performer of such hit songs as Move B*tch. Ludacris co-owns Conjure Cognac, which he allegedly crafted himself with a little help from Kim Birkedal Hartmann, the owner of Cognac house Birkedal Hartmann.

I may be wrong, but I would be willing to prepare a quick proportional pie chart of how that joint project went down if asked.