World’s most powerful Champagne and sparkling wine brands

17th July, 2014 by Lauren Eads

1. Möet & Chandon

Brut Imperial Bottle high res

Finally, we reach the most powerful brand within the world of Champagne and sparkling wines – LVMH-owned Möet & Chandon – which takes the top spot for another year. This year the brand, which owns a plethora of luxury goods brands including Bulgari, Louis Vuitton, Krug, Veuve Clicquot, and Hennessy Cognac, expanded its empire further with the purchase of its first Burgundy vineyard – the 14th century Clos des Lambrays.

Overall rank: 19

Owner: LVMH

Origin: France

Total score: 13.7%

Change: 0%

Brand score: 69.5%

Change: -4%

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One Response to “World’s most powerful Champagne and sparkling wine brands”

Jiles Halling says:

July 17, 2014 at 1:05 pm

Interesting article, as ever. Thank you
I can obviously understand how you can up for scores for the Hard measures, however surely the reliability of the Soft measures depend to a great extent on the size and nature of the panel. Can you tell us more about the composition and size of the panel please?

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