Heineken toasts the British pub

Heineken hailed the British pub industry as it revealed it has grown market share in the UK by 14% over the past year.

The group is also optimistic about its prospects for 2012 in the country, with business expected to be boosted by the Queen’s Jubilee, the London Olympics and the Euro 2012 football tournament.

However, the brewer also warned beer prices are set to go up this year, as it looks to pass on a 6% increase in its costs per hectolitre as the price of malted barley rises.

Heineken, the world’s third-largest brewer and the official beer sponsor of the Olympic Games, owns 1,380 British pubs after buying 918 from Royal Bank of Scotland last year.

Finance director Rene Hooft Graafland said: “The British pub has a great future. It is a great place to be. There has been a shake-out and many of the weak performers have gone.

“There is, of course, a shift in habits to off-premises drinking but this is happening everywhere, not just the UK.

“But the good pubs, those with good food, a good location and good guys behind the bar and, of course with the best Heineken beer,will succeed.”

Heineken, which also owns Amstel, Desperados and Strongbow cider as well as its flagship eponymous brand, said 2011 net profits before one-offs rose 9.2% to €1.58 billion (£1.32bn), ahead of forecasts.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

We encourage debate in the comments section and always welcome feedback, but if you spot something you don't think is right, we ask that you leave an accurate email address so we can get back to you if we need to.

Subscribe to our newsletters

Supply Chain Assistant

Speciality Drinks
London NW10 7SF, UK

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
West Midlands & Northants

Supply Chain Co-ordinator

Speciality Drinks
London NW10 7SF, UK

Logistics Team Leader

Speciality Drinks
London, UK

Key Account Executive

Berkmann Wine Cellars
London, UK

Assistant Operations Manager

Speciality Drinks
London, UK

Technical Manager

North South Wines
West Drayton, UK

Key Account Manager

MMI Maldives
Maldives

TERRITORY SALES MANAGER

Eurowines Limited
Harrogate, UK

Business Manager - Impulse

Australian Vintage
Croydon, UK

Exclusive Masterclass: Chablis on Tour

London,United Kingdom
29th Apr 2019

Vinexpo Bordeaux

Bordeaux,France
13th May 2019

London Wine Fair 2019

London,United Kingdom
20th May 2019
Click to view more

The Global Grenache Masters 2019

Deadline : 26th April 2019

The Tuscan Masters 2019

Deadline : 26th April 2019

Click to view more

The Global Riesling Masters 2018

View Results

Rioja Masters 2018

View Results

Click to view more