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Thursday 2 April 2015

Bag-in-Box

Big names broaden Germany’s appeal

UK importer Awin Barratt Siegel is planning to introduce a sparkling and bag-in-box Riesling from two of Germany’s most well known and respected producers.

Friday, July 5th, 2013 No Comments »

Wine ‘handbags’ go on sale in UK

Swedish company Vernissage has started selling its boxed wines shaped to look like designer handbags in the UK due to unprecedented consumer demand.

Friday, June 7th, 2013 1 Comment »

Motörhead releases bag-in-box Shiraz

British heavy metal group Motörhead has released a bag-in-box Shiraz modelled to look like a guitar amplifier.

Monday, February 4th, 2013 3 Comments »

Price not prejudice drives wine choice

The majority of UK consumers look favourably on screw cap, bag-in-box and lower alcohol wines, although price promotions poses a big threat to brand loyalty.

Friday, September 21st, 2012 No Comments »

Wine “handbag” trend gaining momentum

A trend is developing for boxed wine aimed at women in the shape of a handbag in a bid to boost the packaging’s unfashionable image.

Wednesday, September 12th, 2012 25 Comments »

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