Tito’s Vodka to give away free Espresso Martinis
To mark National Martini Day on 19 June, Tito’s Vodka is offering 142 complimentary Espresso Martinis at venues across London.
Tito’s Vodka is inviting Londoners to raise a glass to the Espresso Martini with 142 complimentary glasses of the iconic cocktail available across the city on 19 June, from Soho and Kensington to Picadilly.
Why 142? This year the martini celebrates its 142nd birthday, a mark of the drink’s rich history and enduring appeal.
The main celebration will take place at Simmons Piccadilly, where 142 Tito’s Espresso Martinis will be served on the house during Happy Hour. Venues set to take part include The Vault in Soho and The Piano Bar in Kensington, with both establishments also encouraging guests to bring their four-legged friends along for some treats in reflection of Tito’s claim to be the ‘Vodka for dog people’
Partner Content
Spirited debate
While the exact origins of the martini remain the subject of spirited debate, one of its earliest known predecessors, the ‘Martinez’, first appeared in print in 1884 in O.H. Byron’s publication The Modern Bartender. Now, 142 years later, the martini continues to be one of the most celebrated cocktails in the world, inspiring countless variations while remaining a staple of bar culture.
Christian Ozzati, international marketing director for Tito’s Vodka, said: “The martini has stood the test of time for good reason. Whether enjoyed stirred, shaken, dirty, wet, dry or as an Espresso Martini, it remains one of the most recognisable and beloved cocktails in the world.
“National Martini Day is the perfect opportunity to celebrate its legacy and invite consumers to experience a great Martini made with Tito’s Handmade Vodka.”
Related news
Pernod Ricard’s bid to sell spirits in New Delhi blocked
India’s Supreme Court seeks gov response on plea to ban Tetra Pack spirits
