11 hard seltzers you can buy in the UK

Served Seltzer

Flavours: Raspberry, lime

ABV: 4%

Calories per can: 57

Can size: 250ml

Price: £2.50

At the premium end of the category is Served, founded by brothers Dean and Ryan Ginsberg, who swapped the restaurant business for a drinks start-up.

The base spirit used in the seltzers is four-times distilled from responsibly sourced beet in France, while the wonky raspberries hail from small farms in Scotland’s Strathmore Valley. The end result is the lightest seltzer on our list at 57 calories per 250ml.

The setlzers will go on sale at Selfridges on 22 July priced at £2.50 per can; £10 per four-pack and £27 a dozen ­– 5% of profits will go towards saving critically endangered species around the world.

4 Responses to “11 hard seltzers you can buy in the UK”

  1. Taylor Harrison says:

    A big deciding factor on these cans for me are the size. 25 cl seems too small since this is competing with the like of beer. Mikes hard seltzer in the 33 cl makes it an auto winner for me. Is it possible to add the sizes of these cans to the article?

    • Edith Hancock says:

      Hi Taylor, that’s a very good point. Canned wines & RTDs tend to come in similar 25cl formats, but you’re right that hard seltzers are targeting would-be lager drinkers. I’ve added the sizes now.


  2. Frankie S says:

    Thanks for the summary and adding can sizes! I’ve tried a few of them now (also a new one that launched called Fountain hard seltzer which is not on your list. It’s from New Yow and apparently their cans are a bit bigger than ours). Anyway, it’s amazing how different they all are – some have wines added, some vodka or gin and some made in the same way as beer. Definitely an interesting space as i quite like having an alternative to beer!

  3. Courtney Crook says:

    I second Fountain hard seltzers – beer size cans and tasty!

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters