Constellation Brands appoints ex-American Eagle CEO as wine and spirits boss

Constellation Brands has named Robert Hanson as the company’s new executive vice president, and president of wine and spirits.

Robert Hanson, Executive Vice President, President Wine & Spirits, Constellation Brands

Hanson served on Constellation’s board of directors from February 2013 to April 2019. He resigned from the board prior to starting this new role, which he will officially begin on 3 June this year.

Bill Newlands, president and chief executive officer, said: “Robert’s strategic orientation, brand-building abilities in high-end segments, understanding of global operations, and leadership capabilities have been a huge benefit to our Board of Directors over the past six years.

“He will bring valuable perspective to our wine and spirits team that will help enhance our efforts to build strong brands consumers love, while delivering industry-leading growth and shareholder value in the years ahead.”

Hanson brings extensive consumer product goods and senior management experience to this role, having served as chief executive at luxury jeweller John Hardy Global Limited, where he will continue to serve as the company’s board chair.

Prior to joining John Hardy, Hanson also served as CEO at clothing brand American Eagle Outfitters and global brand president at Levi.

“I have developed a deep admiration and respect for Constellation Brands, its talented team members, and the company’s iconic beverage alcohol portfolio over the years,” said Hanson. “In particular, Constellation’s Wine & Spirits strategy and portfolio of brands is highly aligned with evolving consumer trends and has tremendous potential and a very bright future ahead.

“I look forward to working with Bill Newlands and the rest of the team to capitalise on the opportunity that lies ahead and help drive the next phase of growth at Constellation.”

Constellation Brands produces brands such as Corona, Modelo and Pacifico.

Its wine and spirits brands include Robert Mondavi and The Prisoner Wine Company, and Svedka Vodka.

Recently, Constellation Brands sold around 30 of its lower priced wine brands and related facilities to E&J Gallo in a deal worth US$1.7 billion as part of a strategy to streamline and premiumise its portfolio.

The New York-based drinks producer signed a deal that will see its wine brands priced at US$11 and below sold, including Clos du Bois, Black Box, Estancia, Mark West, Wild Horse, Franciscan, and Ravenswood, along with six winemaking facilities, to E&J Gallo.

Those wineries include Mission Bell, Turner Road Vintners, Clos du Bois and Wild Horse in California, Hogue Cellars in Washington, and Canandaigua in New York.