Inter Beaujolais invites guests to get their ‘Beau-jo on at ProWein’

Inter Beaujolais will be exhibiting over 150 wines from 12 appellations within the French region during next week’s ProWein, which will take place from 17 to 19 March in Düsseldorf.

Inter Beaujolais will be showcasing wines from Beaujolais, Beaujolais Villages, Chénas, Chiroubles, Côte de Brouilly, Fleurie, Morgon, Moulin-à-Vent, Régnié, Juliénas, Brouilly and Saint-Amour wines.

With several winemakers also helping to man the stand and present their wines, Anthony Collet, marketing director at Inter Beaujolais, commented on plans for the trade show.

“We’re delighted to be able to welcome the UK wine trade to the Beaujonomie stand at ProWein. It will be an opportunity to share some of the wines and give an insight into how our wines have been created, in a typical Beaujonomic setting where our wines should be explored and enjoyed.

“The UK continues to be one of the largest export markets for Beaujolais wines and we hope the selection we’ve put together at ProWein really demonstrates the quality and variety Beaujolais wines offer.

“We hosted our last magnum party at Wine Paris which went down a storm, so we look forward to welcoming the trade at ProWein for a Beau-jolly good time!”

You can find the Beaujonomie stand at Hall 11 Stand D140 throughout ProWein. The Beaujonomic magnum Party will start at 5.30pm on Monday 18 March at the Beaujonomie stand.

ProWein: Key information

This year’s ProWein is expected to attract over 60,000 international trade visitors and feature almost 7,000 exhibitors from 60 different countries.

Celebrating its 25th year, the fair will feature the most producers form Italy (1,700), with France coming second with (1,650), then Germany (980). There will also be 400 craft spirits showcased at the event.

ProWein takes place between 17 and 19 March from 9:00am to 6pm for visitors.