Sazerac buys 19 brands from New York spirits producer

Sazerac has started 2019 with a slew of new acquisitions, purchasing a total of 19 brands from the New York-based spirits producer Star Industries.

The brands include Georgi vodka and gin, Majorska vodka and gin, Llord’s cordials and liqueurs, Alexis vodka, Alexi vodka, Black Prince Scotch, Blansac brandy, Caribaya rum, Carnaby’s gin, Clyde’s gin, Devil Springs vodka, Donegal Irish whiskey, Dorado Tequila, Duncan’s, Little John gin, McColl’s, R.J. Hodges American whiskey, Sir Francis and Wild Flame cinnamon-flavoured whiskey.

Star’s New Jersey-based Black Prince Distillery will continue to produce the purchased brands for Sazerac for a transition period of up to six months, a news release said.

Star Industries was founded in 1934 in Sunnyside, Queens. The firm, based in Syosset, New York, also produces Waterford Gin and Casaleo wines.

A purchase price was not disclosed.

It follows news yesterday that the producer had upped its stake in India’s John Distilleries Private Limited (JDPL), buying a further 20% stake from Gaja Capital, the private equity house. Sazerac bought a 23% stake in JDPL from Gaja in October and will now own 43% of the company.

While the value of the transaction was not confirmed, the 20% stake in JPDL is thought to be worth £116 million.

Prior to that, in December, Sazerac closed on the purchase of 19 brands from Diageo for US$550. The brands purchased were Seagram’s V.O., Seagram’s 83, Seagram’s Five Star, Myers’s, Romana Sambuca, Yukon Jack, Booth’s, Goldschlager, Popov, Relska, The Club, Black Haus, Peligroso, Grind, Piehole, Parrot Bay, Stirrings, Scoresby and John Begg.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales Advisor

The Whisky Exchange
London, UK

Customer Services Administrator

Speciality Drinks
London, UK

Trading Administrative Assistant

Vin-Exchange Ltd
London, UK

Events Sales Executive

The Drinks Business Hong Kong
Hong Kong

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
West Midlands, UK

Sales Executive

Wine Source
London, UK

Sales – North East England

Liberty Wines
London, UK

Account Manager

Grape Passions Ltd
Hertfordshire, UK

Account Manager Business Development

Gourvid Limited
London, UK

Pink Rosé Festival

Cannes,France
7th Feb 2019

Wine Paris

Paris,France
11th Feb 2019
Click to view more

The Global Fortified Masters 2018

Deadline : 25th January 2019

The Global Pinot Noir Masters 2019

Deadline : 1st February 2019

Click to view more

Rioja Masters 2018

View Results

The Global Beer Competition

View Results

Click to view more