Templeton Rye to come to Europe with MHW

Templeton Rye is to come to Europe with MHW, a leading drinks service provider in the US, as the company extends its footprint to include Europe, with other world regions to follow.

Effective immediately, MHW will offer US and international beverage alcohol companies a model to build their export business to Europe, and, in the near future, further world regions as well.

As part of their global expansion, MHW has also announced that craft spirits brand, Templeton Rye, will be the first major product distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realise their export goals through one seamless business solution that maximises brand control and market opportunity from day one,” said Gabe Barkley, CEO of MHW, Ltd.

John Beaudette, president of MHW, Ltd. continued, “There is a growing demand for US craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment.

He added, “Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the US.”

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” said Shane Fitzharris, executive vice president of global sales for Templeton Rye.

Continuing, he observed, “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brand-building for our European consumers while MHW facilitates the critical operational support we need to succeed.”

In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019.

The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Marketing Manager

Amathus Drinks Plc
London, UK

Partner Manager - Manged On-Trade

Maverick Drinks
London, UK

Brand Manager

Hatch Mansfield
Ascot, Berkshire

Head of Sales

IWSC
London, UK

Logistic and Fullfilment - Whisky (and wine) administrator

Stilnovisti Ltd
London, United Kingdom // Dufftown, Keith, United Kingdom

Account Manager

Harviestoun Brewery
Field Based, UK

Buyer - Spain & South America

Enotria&Coe
London, UK

Events Sales Manager

Enotria&Coe
Field based - London or surrounding area

Sales Director Europe

Mirabeau Wine
Europe

Argentina Breaking New Ground Masterclass Series

Leeds,United Kingdom
17th Oct 2018

Argentina Breaking New Ground Masterclass Series

Edinburgh,United Kingdom
18th Oct 2018

IBWSS China

Shanghai,China
5th Nov 2018
Click to view more

Global Chardonnay Masters 2018

Deadline : 17th October 2018

Green Awards 2018

Deadline : 19th October 2018

Click to view more

The Global Sparkling Masters 2018

As with all of the drinks business awards, our judging panel is comprised of Masters of Wine, Master Sommeliers and senior buyers making the competition globally renowned.

Champagne Masters 2018

Enter your wines into the Champagne Masters 2018, the only blind competition dedicated to Champagne in the UK.

Click to view more