Top 10 inventive designs in wine packaging

Garçon Wines flat wine bottle

Launched in 2017, Garcon Wines is a start-up company, launched by entrepreneur Joe Revell, which claims to be the first wine home delivery service that is able to post wine through a customers’ letterbox thanks to its flattened wine bottle design.

The bottles, which are 100% recyclable, have the same 750ml volume of a conventional glass wine bottle but have been flattened and made longer so they can fit through a letterbox. The bottle itself is 13.5″ in length– about 2″ taller than a regular wine bottle – but around half as thick. The bottles are made from glass-like hard plastic and packed in cardboard boxes.

Earlier this year, the company officially  launched its flat ‘letterbox-friendly’ wine bottle in the UK, having partnered with online florist, Bloom & Wild. Customers can purchase a flattened bottle of Merlot or Sauvignon Blanc, both from Chile, along with a bunch of flowers, if they wish.

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