Sainsbury’s trials queue-less payment

UK retailer Sainsbury’s is following in the footsteps of Amazon Go by trialling a queue-less payment system in its London Euston store.

The retailer is trialling the system for its £3 ‘On the Go’ lunch deals in the north London store, comprising a sandwich or salad, side and a drink, which sees customers pay for their purchases automatically via an app, after scanning them on their smartphones.

Head of customer experience Natalie Dunn said the retailer was “some way off” rolling this out further, but was excited to have taken the first steps.

“We are keen to understand how it could take the concept and develop an offering that is genuinely useful for those who shop with us,” she said.

The retailer has not confirmed whether it will develop the concept to pay for booze sales in the future, however the move indicates how retailers are increasingly embracing smart tech to boost the convenience-factor for its consumers. 

Sainsbury’s already has a smart pay app in a selection of trial store which allows customers to scan their shopping via their phone before paying at the check out.

The move follows the trial of Amazon’s revolutionary ‘grab and go’ grocery store in Seattle, which is still in beta testing phase by Amazon staff before being rolled out to the general public.  The advanced tech in the store has been designed to use sensor fusion, algorithms, and cameras to automatically track products being taken off the shelf, allowing the e-commerce-giant to charge customers’ Amazon accounts for the items once they have left the store, but its roll out was delayed due to glitches in the technology. 

The online giant’s fist’ bricks and mortar store has applied for a licence to sell alcohol, the US tech website Recode.net reported in February.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Sales Manager

The Old Curiosity Distillery
United Kingdom

Marketing Assistant

Berkmann Wine Cellars
London, UK

PR Manager

Master of Malt
London, UK

Sales Manager

Hairy Dog Brewery
Haywards Heath, UK

National Operations Director

Amathus Drinks Plc
London, UK

Brand Development Executive

Manchester Gin
Manchester, UK

Sales Executive – Hush Heath Estate

Hush Heath Estate
London/ Kent

Marketing Manager

Zonin UK
Richmond, UK

Love Wine, Love Chile

London,United Kingdom
25th Sep 2018

Almaviva Masterclass

London,United Kingdom
26th Sep 2018
Click to view more

Champagne Masters 2018

Enter your wines into the Champagne Masters 2018, the only blind competition dedicated to Champagne in the UK.

Cabernet Sauvignon Masters 2018

the drinks business is proud to announce the fifth year of its Global Cabernet Sauvignon Masters

Click to view more