db Awards winners revealed

Best Design & Packaging – Spirits

Olmeca AltosWinner: Olmeca Altos Tequila by Coley Porter Bell

A high number of extremely impressive entries made this a particularly hard category to judge but in the end one package stood out for the quality of its design and execution.

That product was Olmeca Altos Tequila, designed by Coley Porter Bell. The judges praised its contemporary take on fashionable 50s design cues. “It has a retro feel, which looks current,” summed up one judge. The look, which was unveiled in September 2012, has also been instrumental in the brand’s success in the US.

Since the repackage by Coley Porter Bell, Olmeca Altos has grown its distribution in the US by 85% in the off-premise and 266% in the on-premise.

Bartenders also report that the bottle is easy to pour from and robust enough to stand up to busy periods.

Glenfarclas

Glenfarclas Diamond Jubilee Decanter

Runner-up: Glenfarclas Diamond Jubilee Decanter by Specialty Drinks

The judges were also highly impressed by the Glenfarclas Diamond Jubilee Decanter. Despite the limited budget and production run, this specialist piece of packaging was deemed high quality, attractive and well targeted.

Whisky calendar

The Whisky Advent Calendar

Special commendation: The Whisky Advent Calendar by Master of Malt

Congratulated for the cleverness of the concept, the judges felt The Whisky Advent Calendar deserved a special commendation. “I love the idea,” said one judge, while another praised it for avoiding any Christmas design clichés.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Account Manager - Manchester

Black Fire Tequila
Manchester, UK

Marylebone Sales Manager

Philglas & Swiggot
Marylebone, London

Sales Administrator

Les Caves de Pyrène
Guildford, UK

General Manager

3Cs Cider
UK

Buyer

BrandAlley UK LTD
London EC2A

Liquid Production Assistant

Atom Group
Tonbridge, UK

Brand Manager

Hallgarten Druitt
Luton, UK

Brand Manager

Kilchoman Distillery Co Ltd
Edinburgh, UK

Wine Bar Supervisor

Henny's
London, UK

Partner Manager - On-trade - North West

Maverick Drinks
Manchester, UK

Pays d'Oc Tasting

London,United Kingdom
28th Jun 2018

CHILE: From The Very Top To The Downright Hot

Manchester,United Kingdom
2nd Jul 2018

CHILE: From The Very Top To The Downright Hot

Edinburgh,United Kingdom
3rd Jul 2018
Click to view more

The Global Malbec Masters 2017

the drinks business is proud to announce the inaugural Global Malbec Masters 2017

The Global Sparkling Masters 2017

the drinks business is thrilled to announce the launch of The Global Sparkling Masters.

Click to view more