Top 10 wine brands

8th November, 2012 by db_staff

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10. Blossom Hill

Volume 2011: 5,017 900 9l cases
Volume 2010: 5,700,000 9l cases
Change 10-11: -13%
Brand owner: Diageo
Head office: Lakeside Drive, Park Royal, London NW10 7HQ, UK
Tel: +44 (0)20 8978 6000
Website: blossomhill.com
Brand director: Simon Lawson
PR: Mercieca +44 (0)20 7482 8592
Product range: Blossom Hill Soft and Fruity Red, Crisp and Fruity White, Blossom Hill Vineyard Collection, Blossom Hill Winemakers Reserve Pinot Grigio, Chardonnay, Sauvignon Blanc, Chenin Blanc, Merlot, Cabernet Sauvignon, Blossom Hill White Zinfandel and White Grenache

Blossom Hill has launched a £1.2m campaign “get things started with the taste of summer” to drive relevance and appeal of rosé to a wider audience, using the calendar of 2012 events to inspire consumption occasions.

Currently rosé is only drunk 4.5 times a year, with 23% of consumers not choosing rosé because they don’t know when to drink it. By giving rosé an occasion and linking to food, Blossom Hill hopes this can drive higher relevance to a wider wine drinking audience, as currently 24% of consumers would consider rosé as a wine for an aperitif or to enjoy with starters. Part of the promotion is a designer canapé plate competition where consumers buy a promotional bottle in store and enter by SMS to win cases of Blossom Hill or £250 cash.

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10 Responses to “Top 10 wine brands”

1. Ricky johnston says:

   November 18, 2012 at 1:32 am

   Offsale wines are always going to be in top 10 because they are cheap.. Where’s the top 10 on trade wines??

   Reply
2. Jamie says:

   January 11, 2013 at 11:20 pm

   Thanks for sharing. Great inspiration to the wine business. It is tough even to grow a brand to a million case level. Australia and US brands have really made it happen on the Global state. I wont be surprised to see a brand from Argentina in the list in few years. What you can take from here is ‘price, product, package and promotion’ makes it happen if you want to build the brand. We also want to add penetration separately here as lot of credit goes to their importers and distributors.

   Reply
3. sandy says:

   January 16, 2013 at 5:58 am

   they are the top 10 BRANDS?? it is keating! Brands may include several different wines under it, if top Brand, which means all wines under that brand are top? if you say 10 top RED WINES, or 10 top WHITE WINES, or even 10 top Moscato/Shiraz (any particular taste), I would think it is more relavent and believeable.

   Reply
4. prince franklin says:

   June 9, 2013 at 1:49 am

   drink and let drink

   Reply
5. Pedro says:

   July 19, 2013 at 2:58 pm

   @ricky johnston I think Ricky has a good point! I understand this includes both on-trade and off-trade! I think a ranking like this, but done according to value instead of volume could be very interesting, and im sure a french wine would pop into the ranking!

   Reply
6. ragahavendra reddy says:

   January 6, 2014 at 1:36 pm

   nice wines i belive country wines so thanks alot

   Reply
7. candy says:

   February 4, 2016 at 7:52 am

   can anyone tell me the names of some red wines because this is the first time i wanna drink

   Reply
8. ro says:

   March 16, 2016 at 2:13 pm

   noooooooooooooooooooooooooooo

   Reply
9. finding great wine says:

   July 23, 2018 at 11:33 am

   I think they’re not. I love wine an I ordered my favorite wine online and they are the best which is not listed here.

   Reply
10. Clarice Long says:

    August 22, 2018 at 7:32 pm

    I want to open a wine and spirits store in washington d.c. i saw the ten best wines i drink some of the ones on the list are these wines good to have in a wine store for the upper class

    Reply