db launches new title
the drinks business is launching a quarterly trade magazine called The Spirits Business. This new title will provide analysis and comment on the international spirits industry and will be targeted at professionals within the spirits trade.
Sharing its parent title’s design and production features, The Spirits Business will be exclusively focused on categories within the spirits market, namely vodka, whisk(e)y, gin, Cognac/brandy and liqueurs.
Aimed at those involved in buying, distributing, marketing and selling of spirits, The Spirits Business will provide information and analysis about commercial and financial aspects of the industry, as well as business news, market analysis, trends and marketing information, not forgetting brand and personality profiles.
The title will be distributed to existing subscribers of the drinks business, as well as a dedicated circulation to the spirits trade.Â