Top 50 most powerful women in wine: 10-119th December, 2012 by Lucy Shaw
2. JANCIS ROBINSON MW
Indefatigable wine writer Jancis Robinson MW’s power in consumer markets around the world is as omnipotent as ever. Robinson exerts her influence via a weekly wine column in the Financial Times and her Purple Pages website, which boasts over 80,000 subscribers, while her tasting notes appear on Eric LeVine’s hugely successful wine review website, CellarTracker.com.
With over 160,000 Twitter followers, Robinson further strengthened her online credentials last October by hiring Vinography.com blogger Alder Yarrow to report on the US wine scene. Her influence in Asia was cemented last year with a sell- out tasting at the WineFuture conference in Hong Kong.
While her Oxford Companion to Wine remains a definitive wine text, this October, Robinson released a 1,000-page tome, Wine Grapes, priced at £120, offering “a complete guide to grape varieties”, (1,368 to be exact), with the help of Julia Harding MW and DNA specialist Dr José Vouillamoz. A particular Riesling and Portuguese wine lover, Robinson recently picked up an award for her services to the Portuguese wine industry. “I think it’s high time we got rid of any idea that Portuguese wine has to be a niche product or an inexpensive product,” she said on collecting the award.