Antinori takes helm of Primum Familiae Vini
Alessia Antinori has been appointed president of Primum Familiae Vini, the association of 12 historic family-owned wine estates, placing culture, architecture and heritage at the centre of its agenda for the year ahead.
Primum Familiae Vini (PFV), the association representing 12 of the world’s leading family-owned wine estates, has appointed Alessia Antinori as its president for the 2026-2027 term.
Antinori, who represents the 26th generation of the Florentine family behind Marchesi Antinori, succeeds Prince Robert of Luxembourg, president of Domaine Clarence Dillon. The formal handover took place during the association’s annual meeting at Château Haut-Brion in Bordeaux.
Together with her sisters Albiera and Allegra, Antinori leads Marchesi Antinori, whose winemaking history stretches back to 1385.
Theme centres on culture and place
Each PFV presidency adopts a theme for the year, with Antinori choosing Art, Architecture and Wine.
The association said the theme reflects the role that family-owned wine estates play as custodians of both cultural and architectural heritage, alongside their winemaking traditions.
Among the examples highlighted is Antinori nel Chianti Classico, the family’s hillside winery in Tuscany, which opened in 2012 and has become one of the wine world’s most celebrated contemporary architectural projects.
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The presidency also coincides with preparations for the opening of Château Haut-Brion’s new winery in early 2027. Designed by architect Annabelle Selldorf, the project forms part of a wider redevelopment of the estate.
Looking beyond wine
Reflecting on her presidency, Antinori said wine should be viewed as part of a wider cultural landscape.
“A great wine is never simply an agricultural product; it is a cultural artefact, the expression of a territory, its people and its history,” she said.
“For our families, commissioning a building or a work of art is not a transaction; it is a way of anchoring our values in the landscape for the next century. Both art and wine remind us that, in an accelerating world, human sensitivity, patience and individual vision remain irreplaceable.”
Stewardship across generations
PFV said the new presidency reinforces its founding principles of family ownership, intergenerational succession and long-term stewardship.
Founded in 1991, the invitation-only association provides a forum for some of the world’s oldest family-owned wine businesses to exchange ideas on the future of fine wine.
Its members are Baron Philippe de Rothschild, Champagne Pol Roger, Domaine Clarence Dillon, Egon Müller-Scharzhof, Familia Torres, Famille Hugel, Famille Perrin, Maison Joseph Drouhin, Marchesi Antinori, Symington Family Estates, Tempos Vega Sicilia and Tenuta San Guido.
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