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Molson Coors pumps £10 million into Aspall Cyder

The American-Canadian beverage giant has announced that it will be investing £10 million into Suffolk cider brand Aspall over the next five years.

In 2022, Molson Coors, which also handles brands including Cobra and Coors, announced the completion of its £13m renovation of the Aspall Cyder House, between Bury St Edmunds and Southwold, and a £3m advertising campaign. Among the changes was a 60% increase in production capacity thanks to a new fermentation building.

Now, Molson Coors, which took ownership of Aspall Cyder in 2018 for the price of £40m, has announced that it will be investing a further £10m into the brand.

The investment will focus on making the production and packaging of Aspall’s ciders and vinegars more energy efficient, which, it is hoped, will help Molson Coors to reach its carbon net zero goal for direct emissions in the UK by 2035.

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Aspall Cyder’s head of supply chain Damian Mills commented: “This plan is an important investment in the future of the Aspall Cyder House to help us meet demand for our ciders and vinegars, while making strong progress against our sustainability targets.”

“Molson Coors’ latest investment will ensure we can continue to grow the brand while protecting the site’s heritage and continuing our commitment to the very highest quality,” added Mills.

Patrick Spencer, MP for Central Suffolk and North Ipswich, called the Aspall Cyder House “a vital part of our local heritage” and added that “this new investment will ensure its continued prominence for years to come”.

Aspall Cyder isn’t the only Suffolk-based drinks brand to be upgrading its production facilities – famed brewer Greene King will be moving into a new “state-of-the-art” £40m site within the next few years, leaving its historic Bury St Edmunds location.

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