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ProWine Hong Kong returns in hybrid format

ProWine Hong Kong returns together in conjunction with HOFEX as the first and only B2B exhibition in the city this year.

The third edition of ProWine Hong Kong has returned to the Hong Kong Convention and Exhibition Centre from 7-9 September. After the turmoil caused by the pandemic, the show hopes to open up a full range of business opportunities following one of the most challenging years the industries have faced.

Continuing the successful cooperation with food and hospitality, ProWine Hong Kong continues to be held as part of HOFEX 2021, bringing a diverse assemblage of established wine brands. From bar equipment and accessories, wine, spirits, Champagne to whisky, the show covers everything needed for industry members. The organiser has also made special tasting arrangements to ensure compliance with hygiene regulations.

Given the ongoing travel restrictions, in order to ensure overseas professionals are able to capture new business opportunities from afar, ProWine Hong Kong is being conducted in hybrid format for the first time, combining online experiences with the physical tradeshow.

In addition to online sourcing and networking, participants can watch live streams of selected events and replay them anytime and anywhere.

Wine Forum will also return with rounds of seminars and forums conducted by Debra Meiburg MW and other drinks professionals.

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