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Champagne Palmer brings winemaking transparency with ID codes

Champagne Palmer & Co has added a bottle ID to its back labels allowing consumers to find out information on disgorgement dates and other winemaking facts via its website.

Palmer’s new approach: the Information given with code L19147C

The numeric code can be entered into the Palmer website to reveal detailed information on the Champagnes from the producer, including bottling dates, disgorgement dates, along with base vintages, grape varieties and their proportions in blends, as well as the percentage of reserve wines and the dosage.

Such information can also be accessed by scanning the QR code on the back label.

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