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Barefoot Bubbly unveils new look
E & J Gallo-owned wine brand Barefoot has unveiled a new look for its Barefoot Bubbly Pink Moscato in the UK, which is being rolled out nationwide.
Launching its new look in time for Valentine’s Day on Sunday, according to Gallo, Barefoot Bubbly Pink Moscato’s new packaging is “stylish and eye-catching”
The new label features “a bright white brushstroke against a vibrant pink background that echoes the colour of the wine”.
Reflecting the brand’s “bubbly personality” are pink, silver and gold bubbles, while a pink neck foil creates extra shelf standout.
The pink fizz is said to offer aromasB of “red apples and cherries, complemented by a luscious sweet finish”.
Barefoot has continued to experience impressive growth over the past 12 months with Barefoot Pinot Grigio, Merlot, Pink Moscato and sparkling Pink Moscato hitting the top spots in their respective categories, according to Gallo.
Barefoot Bubbly Pink Moscato has experienced 15% revenue growth in the past 12 months, according to recent Nielsen data.
Barefoot Bubbly Pink Moscato has an ABV of 8% and an RRP of £8.50.