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Louis Vuitton Moet Hennessy

Luxury goods group LVMH has instructed its perfume and cosmetics division to prepare its facilities to produce “substantial quantities” of hydroalcoholic gel for the French authorities.

Its brands including Dior, Guerlain and Givenchy will start producing the product from today (16 March) in order to help mitigate the spread of coronavirus.

The gel will then be delivered free of charge to health authorities. LVMH said it will continue to honour this arrangement for “as long as it is necessary”.

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