The best 10 non-alcoholic beers to try in 2019
4th January, 2019
by
Lauren Eads
Heineken 0.0 – 0%
First launched in 2017, Heineken 0.0 was a surprise winner of a Gold medal in last year’s drinks business Beer Master, proving its credentials when up against the mainstream. Heineken 0.0 is twice brewed and fermented with Heineken’s unique A-yeast before the alcohol is removed and the brew blended to achieve a surprisingly authentic fruity flavour with slight malty notes. For lager lovers, it’s a reliable winner.
Heineken 0.0% is already available in Australia and the UK, and this year will launch in the US, marking a significant milestone for the brand, launched in response to trends for health and wellness, particularly among Millennials. “By supplying a well-known high-end option to the non-alcoholic segment, Heineken 0.0 aims to propel category growth by capturing new consumption occasions and new consumers,” Heineken said.
RRP: £4 for 6x 330ml cans.