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Vinventions relaunches glue-free microaglomerate natural cork
Closures specialist Vinventions has re-launched the “world’s first” micro-aglomerated natural cork closure that uses no glue, and is also 100% biodegradable and TCA-taint free.
The SÜBR M50
The SÜBR M50 and SÜBR F70 are part of the Ohlinger range of natural cork-based closures within the Vinventions portfolio, which also includes Nomacorc, Syntek, Alplast and VinTop.
The SÜBR range is a microaglomerate closure made from natural cork. In comparison, Vinvention’s popular Nomacorc range is made from PlantCorc, derived from sustainable, renewable sugarcane-based raw materials.
Setting it apart from other natural cork closures, both SÜBR corks are made using a plant-based binder instead of the commonly used polyurethane glue, and is not only 100% recyclable, but biodegradable too, as well as offering a TCA-free guarantee.
“We don’t want to compete against Nomacorc. Some customers don’t want plant based closures,” said Romain Thomas, brand manager at Vinventions. “They want natural cork. So we created natural cork that looks like one piece of cork. The objective of Vinventions is to be the most innovative and the most trusted company for closure solutions in the wine industry.”
The SÜBR F70
While Nomacorc is aimed at entry to premium level wines, SÜBR is aimed only at high end wines.
“Most agglomerated or micro-agglomerated products use glue and as there’s very little choice out there, people use it,” Vinventions’ president and CEO Dr Heino Freudenberg told the drinks business earlier this month.
“But they [wineries] want the natural touch and feel and don’t want glue in their products so now there is a glue-free product – that’s very attractive, especially for ecologically-minded companies,” he said.
Despite being aimed at high-end wines, Freudenberg expects SÜBR to enter the mass market and become a $30 million business by 2022, with the company already planning to scale up production.
SÜBR was first presented in November 2016 in Paris, but was relaunched this summer.