American rapper 50 Cent has launched his own brand of Champagne “for winners only” with a gold-plated cross on every bottle and a blanc de blancs costing $1,000.
Le Chemin du Roi rosé was launched in Atlanta last night with a retail price of more than $300
The Champagne was unveiled at a party in Atlanta last night following a US-based soft launch in April.
Called Le Chemin du Roi, meaning ‘the king’s path’, each bottle features a 14 karat gold-plated emblem resembling the king chess piece.
The range comprises a brut, rosé and blanc de blancs, retailing for $199, $325 and $999 respectively, although only the pink Champagne has been released so far.
Source of the fizz is Reims-based Champagne Castelnau, which is owned….
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