Top royal warrant holders in drinks

Pimm’s – H M The Queen

Pimms Cup It’s been around since the 1840s, when James Pimm first marketed his summer cocktail. Now it’s almost the definition of a summer garden party, and the signature lubrication of the British summer ‘season’.

Surprising then, that the Pimm’s name has only held the Royal Warrant since 2011. It will be a welcome addition for brand owner Diageo, balancing out the loss of Guinness, when its Warrant was withdrawn in 1995.

 

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