Jackson Family Wines buys Penner-Ash

California wine giant Jackson Family Wines has continued its expansion into Oregon having snapped up Penner-Ash Wine Cellars in the Willamette Valley.

Penner-Ash vineyards in Oregon

Penner-Ash vineyards in Oregon

The company bought the 6-hectare, sustainably farmed estate from owners and founders Lynn and Ron Penner-Ash for an undisclosed sum.

Founded in 1998, Penner-Ash Wine Cellars has built a reputation for Pinot Noir and Viognier, growing from 125 cases at the beginning to 12,000 cases today.

Under the terms of the agreement, Lynn Penner-Ash will continue in her role as winemaker, retaining control over all winemaking decisions, including grape sourcing.

Lynn and Ron Penner-Ash

Lynn and Ron Penner-Ash

“Artisanal winemaking is first and foremost about grape sourcing. Over my long winemaking career in Oregon, I’ve been blessed with the opportunity to make wines from some of the best vineyard locations in the Willamette Valley.

“My grower partners have been wonderful, and I hope to continue making wines from these special vineyard sites for years to come,” said Lynn Penner-Ash.

“Barbara Banke and I share a deep love for the land and for the complexity, challenges and rewards of site-specific winemaking.

“Her Zena Crown and Gran Moraine vineyards are among some of the best sites in the Willamette Valley. As a winemaker, I’m intrigued and excited about some of the new vineyard resources at my disposal,” she added.

“This opportunity will allow our family to focus our time on the parts of the business we find most rewarding and enjoyable, knowing the rest of the business is in the capable hands of a family with a shared vision,” offered Ron Penner-Ash.

“Our shared passion for site-specific winemaking makes this a natural collaboration. I’m excited about the opportunity to work with Lynn, Ron and their team to continue the success of Penner-Ash,” added Barbara Banke, chairman Jackson Family Wines.

Jackson Family Wines is made up of over 40 different wine brands, with substantial winery and vineyard holdings throughout California and Oregon – 12,500 hectares of vines in the former and 182 hectares in the latter.

Founded in 1982 by entrepreneur and philanthropist Jess Jackson, JFW also makes wine in Australia, Chile, France, Italy and South Africa.

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