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Bacardi claims stake in artisan Scotch

Bacardi has confirmed it has acquired a minority stake in independent Scotch whisky producer Compass Box – just two days after entering the Bourbon market for the first time.

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Founded in 2000 by Jon Glaser, a former Johnnie Walker marketing director, Compass Box produces a number of small batch blended whiskies including Great King Street, Asyla, Hedonism, Peat Monster, The Spice Tree and Oak Cross.

Glaser will continue to run Compass Box as a standalone company, however the deal will see Bacardi act as a long-term supplier to Compass Box through its John Dewar & Sons business.
In a statement, Bacardi said Compass Box would retain its small batch production values, and would continue to operate independently.

“Bacardi has held a long-term belief in supporting innovative founders in emerging and growing businesses,” said a spokesperson for Bacardi.

“Bacardi also has a well-known track record of maintaining the unique heritage of a brands origin. John continues to lead and run the business and it operates as a standalone company. In essence, it’s business as usual at Compass Box Whisky Co.”

Bacardi’s stake in Compass Box builds on its Scotch portfolio, which already includes Dewar’s, Aberfeldy, Craigellachie, William Lawson’s, Glen Deveron and Royal Brackla.

The Bermuda-based company acquired Angel’s Envy Bourbon earlier this week, its first foray into the booming Bourbon market.

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