Top wine fairs of 2014

LONDON WINE FAIR, 2-4 June, Olympia, London

London-Wine-Fair-2014London’s largest wine fair has upped sticks from ExCel to Olympia this year, and swapped its mid-May dates for early June. Going back to its West London roots, the 2014 “London Wine Fair” (the “international” tag has been dropped) promises exhibitors large and small and wines from bulk to boutique.

Already confirmed to attend are Accolade, Australian Vintage, Bibendum, De Bortoli Wines UK, Enotria, Mentzenforff and PLB. Around 15,000 trade visitors are expected to walk through the doors this year, cementing London as a vital international wine hub at the forefront of emerging drinks trends. This year, London Wine Fair organisers Brintex are partnering with the team behind London Cocktail Week to launch London Wine Week; a seven-day celebration of the capital’s thriving restaurant and bar scene. Some 10,000 participants will wear London Wine Week wristbands, which will give them access to the special offers and wine experiences taking place across the capital. The fair meanwhile, will offer a comprehensive timetable of workshops and seminars.

In line with the fair’s commitment to focus on independent merchants and the on-trade, new for 2014 will be Esoterica; a “show within the show” table-top tasting exclusively for smaller independent importers or agents who hold UK stock. “While the new venue and name are important changes, what is really core to making 2014 a success is value and relevance,” organiser Ross Carter said. The fair will launch two new areas this year designed to better reflect the current UK wine market. Bulk wine will have its own stand-alone section with bespoke branding, while a boutique wine section will cater to small UK importers. For those looking to exhibit, stand space is down 25% on the 2012 price. Another plus for exhibitors will be restaurant and bar partnerships offering corkage and dining deals to allow exhibitors to entertain guests with their own wines.

On the agenda this year will be masterclasses and industry briefings delivered by leading voices in the trade. Key industry issues will be addressed and representatives from production, logistics, importation and government will be asked to debate the subjects that are changing today’s wine trade. In addition, workshops will be introduced that address the everyday needs and issues of on-trade and independent retail professionals, with subjects ranging from effective buying, stock management, supplier relations and credit control.

The fair will also partner with Wine Intelligence to deliver a “State of the Nation” document that will provide valuable category insight into the multiple and independent retail sectors and the on-trade.

www.londonwinefair.com

One Response to “Top wine fairs of 2014”

  1. Erik says:

    Good list of fairs. But I can assure you from personal experience that Vinitaly does NOT have 20% of visitors coming from North America, that’s just marketing talk. The vast majority are Italians, with some 30% from abroad.

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