The top 10 biggest beer brands

25th June, 2013 by Andy Young

10. Brahma

Brahma beerVolume sales: 18.1m barrels

Brand owner: AB InBev
Head office: 1 Busch Place, St Louis, MO, 63118 USA
Tel: +1 800 342 5283
Website: anheuserbusch.com
President and CEO: August A Busch IV
PR: Trimedia (UK) +44 (0)20 7025 7500

Brazil is one of the booming beer markets and AB InBev reported its beer revenue per hectolitre grew 9.6% in 2012, thanks largely to Budweiser becoming the largest consumed international beer in the country.

But the premium beer category is developing in Brazil as international brands looks to make the most of this massive and growing market.

Two main brands Brahma and Skol dominate the Brazilian beer market, with Pilsener beer accounting for 98% of the beer consumed in the country.

The Companhia Cervejaria Brahma, was founded in 1888, but it wasn’t until 2005 that the beer was widely available in countries outside of Brazil. It was in that year that InBev decided to take the brand global and introduced it into 15 countries including the UK, US, Canada, Russia, France, Australia and New Zealand.

The brand also uses its advertising well, with a number of celebrities, including  Madonna, Jennifer Lopez, Megan Fox and Gerard Butler, linked to the brand particularly around the time of the Carnival in Rio.

5 Responses to “The top 10 biggest beer brands”

  1. mandral says:

    muito instrutivo

  2. hello

    I am interested in your beer , how mush a case of that beer cost Brahma?

  3. Nina.liu says:

    Hello,
    we can provide filtration equipment for beer production .
    Micro membrane filter cartridge and filter housing from China manufacturer .

    Contact me if you need further information .

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

UK Brand Ambassador - That Boutique-y Gin Company

That Boutique-y Gin Company
Tunbridge Wells, Kent, UK

Senior National Account Manager – Grocery (Craft Spirits)

Maverick Drinks
Tunbridge Wells, Kent, UK

Senior National Account Manager – Wholesale RTM (Craft Spirits)

Maverick Drinks
Tunbridge Wells, Kent, UK

Digital Marketing Manager

Master of Malt
Tunbridge Wells, Kent, UK

Experienced On Trade Sales Person

Borough Wine Imports
London, GB

3 x Business Development Executive

The Lakes Distillery Company Limited
Newcastle head office and nationwide, UK

Editor

Master of Malt Ltd
Tunbridge Wells(Kent)

Sales Account Manager - On-Trade

Berkmann Wine Cellars
Liverpool

Brand Manager

Hallgarten Druitt
Luton, UK

Experienced On-Trade Salespeople Required

Portal Wines and Spirits
London, UK

Purchasing and Sales (Wine Trader)

JF Tobias
London, UK

Sales Account Manager - On-Trade

Berkmann Wine Cellars
Cambridge / Peterborough / Bedfordshire, UK

The Global Merlot Masters 2017

Deadline : 17th April 2017

db Awards 2017

Deadline : 28th April 2017

The Global Organic Masters 2017

Deadline : 14th April 2017

The Global Sparkling Masters 2017

Deadline : 12th May 2017

Click to view more

Global Chardonnay Masters 2016

Now in its fourth year, the competition will identify the best Chardonnay from all around the world in every price range.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Fortified Masters 2016

Now in its third year, The Fortified Masters will reward the best fortified wines on offer.

The Global Malbec Masters 2016

the drinks business is proud to announce the inaugural Global Malbec Masters 2016.

Click to view more