Upmarket English apple juice arrives

Toodle Pip is a new apple juice brand made from English Cox and Bramley apples. Designed to be both quintessentially English and suitable for any occasion, it is available in 75cl bottles (rrp £2.99).

Already available in Harrods, the freshly pressed juice is produced by the Big Squeeze Fresh Juice Co, based in Milton Keynes. To minimise waste, all leftover pulp is used as feed for farm animals.

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© db Clinton Cawood, 18/04/07