Coleman joins Bacardi TR team

Bacardi Global Travel Retail has announced the appointment of Michael Coleman as its new European TR director. He joins the company from Imperial Tobacco, where he was most recently regional director Western Europe, and his CV also includes a stint as Asia export director for Highland Distillers.

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Coleman will head up a team of regional sales managers and report to TR managing director Maurice Doyle. “[Bacardi’s] outstanding portfolio of premium brands has grown significantly over the past few years, and I am looking forward to the challenge and responsibility of fostering their continued growth.”