Diageo launches £2,000 mixology service

Drinks giant Diageo has launched a service where some of the UK’s top bartenders are sent to clients’ homes to make cocktails, with packages starting from £2,000 a night.

The mixology-at-home package comes in an array of guises, with bartenders deployed to mix tiki cocktails such as Mai Tais or Zombies for up to 18 people.

If tropical drinks aren’t your bag, you can opt for the classic cocktails package, where Negronis, Vespers, Sidecars and Manhattans will be on pour.

Five different packages are offered: tiki, classic, whisky, craft cocktails made using molecular mixology, and a wild card option where you decide on the drinks.

Whisky sours will be shaken in the classic cocktail package

Whisky sours will be shaken in the classic cocktail package

Among the base spirits included in the whisky package are Rosebank 21 Year Old, Brora 35 Year Old, and John Walker & Sons Odyssey.

The classic cocktail package meanwhile, features Zacapa 23 rum, Cirôc vodka, Bulleit Bourbon, Don Julio Reposado Tequila and Tanqueray No. Ten gin.

Included within the experience, which starts at £2,000, are all spirits, mixers, glassware and the services of the mixologist.

The experiences can be arranged for any date and location the client desires.

Ten UK bartenders have been trained specifically for the project, with each having taken part in the Diageo World Class competition to find the world’s best bartender.

Diageo is hoping to cash in on the growing thirst for cocktails in the UK, with consumers keen to learn more about mixology but still lacking the confidence to make their own Mojitos, Martinis and Margartias at home.

The service is offered via Diageo’s premium online drinks shop, Alexander & James.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales Representative - Private Customers

Corney and Barrow
Central Hong Kong, HK

Export Manager UK On Trade

AdVini
Home based in London or the South East, GB

Global Head of Marketing

ATOM Brands
Tunbridge Wells, GB

Sales Executive

Three Wine Men
Home-based but must be available to travel throughout the UK with frequent trips to London, GB

Senior Sales Operations Executive

Enotria&Coe
Park Royal, London, GB

Sales Administrator

Les Caves de Pyrène
Guildford, UK

On Trade & Corporate Accounts Manager

The Champagne Company
Birmingham, UK

Customer Service Assistant

The Champagne Company
Birmingham, UK

Key Account Manager - Distilling Sector - Scotland

Boortmalt
Scotland - call for exact details, UK

UK Brand Ambassador - Ableforth’s

ATOM Brands
Field-based, UK

Pink Rosé Festival

Cannes,France
7th Feb 2018

VinoVision Paris

Paris,France
12th Feb 2018

Vinisud

Montpellier,France
18th Feb 2018
Click to view more

The Global Pinot Noir Masters 2018

Deadline : 26th January 2018

Cabernet Sauvignon Masters 2018

Deadline : 23rd February 2018

Click to view more

The Global Malbec Masters 2017

the drinks business is proud to announce the inaugural Global Malbec Masters 2017

The Global Sparkling Masters 2017

the drinks business is thrilled to announce the launch of The Global Sparkling Masters.

Click to view more